It’s been over two years since this story broke out about the car rental giant Hertz suing Accenture for $32m over a catastrophic failure to digitally transform their business. Instead of a revolutionary digital system that would enable Hertz to share information seamlessly across their brands in real-time, anywhere in…

People are continuously expectant of great digital experiences and the standard for those experiences is constantly being pushed beyond its limits with companies like Netflix, Amazon, Spotify, and more investing huge sums of money into their products so that their customers never feel the reason to leave their service. These…

Saying goodbye to Virgin Atlantic 👋 In June I was made redundant from my role as Product Design Manager at Virgin Atlantic. The writing was on the wall as soon as this pandemic started and whilst there are no hard feelings and no regrets, I can’t help but feel like one of the lucky ones. Never…

It’s not very often in your career that you have the opportunity or unfortunate circumstance of having an extended period of time off of work. …

My wedding day … the greatest day of my life. Bizarrely this also happens to be the day that I accepted a role as Digital Product Design Manager at Virgin Atlantic. …